STUDENTS AND LECTURERS’ PERCEPTION ON INTEGRATINGCORPORATE SOCIAL RESPONSIBILITY INTO NIGERIAN BUSINESSEDUCATION CURRICULUM

Abstract

This paper empirically examines the business education students and lecturers’ perspectiveon the integration of Corporate Social Responsibility (CSR) into the curricula of Nigeria'sBusiness Education Programme under the Core Curriculum Minimum AcademicStandards (CCMAS). The study adopted an online-survey questionnaire administeredusing lecturers and student’s Social media platforms. Test-retest reliability yielded PPMCr=0.71 @ p.value = 0.05. The research received responses from 98 students and 101lecturers across four tertiary institutions in Delta State offering business educationprogrammes; out of which 95 each were analysed, making a total population of 190subjects. The researcher raised three questions, and three hypotheses were formulated toguide the study. Descriptive statistics were used to interpret the data, while the inferentialstatistical technique (Z-test) was used to test the hypotheses at a 0.05 level of significance.Findings reveal a strong positive perception that CSR is relevant for socially responsibleentrepreneurs; however, both groups perceive CSR as inadequately reflected in the currentcurriculum, indicating a significant gap. It was recommended, among others, that thereview of the present business education curriculum be conducted to accommodate CSRmodules within the 30% institutional curriculum flexibility of Nigeria’s CCMAS to fostermoral responsibility and social awareness among future entrepreneurs.